January 2023 Social Media Calendar

by Really Social

New Year, New Me! It's great to set goals and make positive changes in the new year! Whether it's improving your physical health, learning a new skill, or making progress in your career/business, there are so many ways to make the most of the new year. And a social media content calendar is the right tool if you’re looking for help with planning and organizing the content you want to post on your social media accounts (it’s one of our fav tips at Really Social - if you want to level up your social media game, you have to start planning and organizing your goals!)

But before we can jump to our social media calendar proposal, make sure you go through the following steps and business/social media-related questions:

  1. Determine your goals:

    What do you want to achieve with your social media presence? Do you want to increase brand awareness, drive website traffic, or generate leads? Setting clear goals will help you plan content that aligns with your objectives.

  2. Identify your target audience:

    Who are you trying to reach through social media? Understanding your audience will help you create content that resonates with them and meets their needs.

  3. Plan out your content:

    Decide on the types of content you want to post and how often you want to post it. Consider including a mix of content types, such as text-based posts, images, videos, and live streams.

  4. Schedule your content:

    Use a tool like Hootsuite or Buffer to schedule your content in advance. This will help you stay organized and ensure that your content is consistent and timely.

  5. Monitor and adjust:

    Pay attention to how your content is performing and make adjustments as needed. Try out different types of content and see what works best for your audience.

By following the above steps, you will be able to create a social media content calendar that helps you elevate your presence and achieve your goals in the new year.

Here are some tips for creating a social media content calendar for the new year:

  1. Sunday, January 1st: Happy New Year post

  2. Monday, January 2nd: Monday 2023 motivation

  3. Tuesday, January 3rd: Share how you started your blog/business

  4. Wednesday, January 4th: Tip Wednesday

  5. Thursday, January 5th: Share your life/business/work goals

  6. Friday, January 6th: Picture of you at work/with family

  7. Saturday, January 7th: Local events and fun things to do

  8. Sunday, January 8th: Your top favourite things to do in your free time

  9. Monday, January 9th: How do you set goals for the new year and stick to them

  10. Tuesday, January 10th: Testimonial Tuesday

  11. Wednesday, January 11th: Your favourite quote/life lesson

  12. Thursday, January 12th: Picture of you with your family and loved ones

  13. Friday, January 13th: Your top 10 goals for 2023

  14. Saturday, January 14th: Throwback business/work-related

  15. Sunday, January 15th: Get-to-know you facts

  16. Monday, January 16th: Post about your kids and/or pets

  17. Tuesday, January 17th: Your favourite movies/TV series to watch in winter

  18. Wednesday, January 18th: What you love about your city

  19. Thursday, January 19th: Your home/interior decor must-haves

  20. Friday, January 20th: Personal post

  21. Saturday, January 21st: Favourite quote/inspiring reminder

  22. Sunday, January 22nd: Your Sunday to-do list

  23. Monday, January 23rd: Your morning Monday routine

  24. Tuesday, January 24th: Testimonial Tuesday

  25. Wednesday, January 25th: What does your average week look like

  26. Thursday, January 26th: Shoutout local businesses

  27. Friday, January 27th: Share body/home/beauty/clothing makeover

  28. Saturday, January 28th: Host a giveaway

  29. Sunday, January 29th: Share mental health and self-care tips

  30. Monday, January 30th: Play “Would You Rather Or…”


If you still need more help and want to improve your social media presence in 2022, but are unsure what to post or where to start, we have you covered! Really Social has created a content calendar to help you with post ideas for every day in January. Don’t forget to save this link, and please click on the heart button below to show us your love! Follow @reallysocial.ca on Instagram and visit our website www.reallysocial.ca for more social media tips and lifehacks! 

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