Are You Struggling with Low Engagement Rate?

by the creative co.

Are you seeing low reach and engagement on Instagram? Do not worry. It is usual for this time of the year. It starts in November with endless Black Friday sales posts and emails. Then December hits, and it's all Christmas shopping, cozy nights, and giveaways.

With all those presents to be wrapped and cookies to bake, people have no time left to scroll through Instagram.

Here is what we recommend:

• Keep posting if you would like to but first - identify your target audience
  

• Do not forget about the stories!
  

• Use as many stickers in IG stories as possible
  

• Engage with your audience in the most genuine way
  

• Create a hashtag strategy, but do not overuse them
  

• Save your best content for the new year
  

• Plan your IG feed layout
  

I hope these tips will help you boost your engagement. If you are still not satisfied with the results, get off Instagram and enjoy the holidays! Start planning what you would like to achieve in 2022, set the goals, work on a vision board. In other words, recharge and save your creativity for 2022. Sometimes this is the best way to get back on track.

We wish you a Happy New Year!